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The Creepy Tricks Some Flooring Companies Pull (and Why We Don’t Do That Crap)

  • Writer: J Michael Flooring
    J Michael Flooring
  • May 27
  • 2 min read

Let’s talk about the elephant in the showroom:A lot of flooring companies are straight-up sketchy.

They’ll lure you in with a “$1.99/sq ft deal” so eye-popping it feels like stealing. But once you’re there, the fine print kicks in faster than you can say What’s that extra charge for?

Suddenly that $1.99 flooring only applies to one ugly color nobody wants. The pad’s not included. The trim? Oh, that’s separate. Labor? Surprise — it's tripled on weekends.Oh, and if you don’t commit today? That “deal” evaporates like your trust.

Here’s the thing: We don’t play those games.

At J. Michael Flooring, we believe that buying floors shouldn’t feel like signing up for a timeshare. You’re making a real investment in your home — you deserve the full picture, no pressure, and zero surprises.

Here’s how we keep it honest:

1. Transparent Pricing (No, Seriously)

You don’t need to sit through a 45-minute “consultation” just to find out what something costs. We tell you straight up. And if something affects the price — like subfloor issues, trim, or furniture moving — we walk through that with you before you commit. Like grown-ups.

2. Our Handy Floor Calculator (a.k.a. Your B.S. Detector)

Not sure how much a room will cost? Use the calculator on our website. Plug in your square footage and the flooring type, and bam — you’ll get a ballpark figure that actually means something. It’s not a bait-and-switch number meant to reel you in. It’s a starting point to help you budget, dream, and plan like the flooring boss you are.

3. No Pressure, Ever

We’re not about chasing you down with coupons, calling ten times a day, or fake “limited time only” offers. Our reputation is built on trust, and if we’ve got something worth sharing — you’ll hear it from us straight.

So what’s our angle?

Simple. We’re trying to be the most helpful flooring company in Indianapolis. Period.

Whether you buy from us this week, next year, or not at all — we’re here to answer your questions, give you real advice, and treat you like family. Because at the end of the day, we want you to walk into your home and think: Dang. That was the right call.

Need help getting started?Check out the calculator on our homepage, or shoot us a message with your square footage. We’ll help you figure it out — no pressure, no creepy surprises.

Because buying floors shouldn’t feel like surviving a haunted house.Let’s make it simple, clear, and actually kind of fun.

 
 
 

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